Political digital intelligence
I conduct original research drawn from daily tracking of the political social media landscape and a decade of experience working on campaigns, and use those insights to power Context, a platform to help campaigns make better decisions.
SOTU Content and A Signal for Democratic Digital Optimism
Young Democratic politicians experienced the biggest growth spikes after Trump's State of the Union - eclipsing influencers of both parties and Republican politicians.


I’m Nick Richardson. I want you to have more Context.
I’ve spent five cycles in Democratic politics, most recently leading digital strategy at the DCCC across sixty battleground districts and managing $25M+ in digital communications. I built Context because the intelligence tools available to campaigns don’t match the decisions they’re actually making. The analysis I publish and insights available to campaigns in Context are designed to close that gap.